Pre-sales units sold by the developer typically sell at the list price with little or no negotiation room. In the past buyers had two options. For example, if a buyer was interested in a $300,000 pre-sale condo he or she could visit the developer’s showroom and enter into a contract for $300,000 — in this situation the buyer has no representation. Option two was to use a buyer’s agent (REALTOR®), the buyer would still enter into a contract for $300,000; however, the developer may pay the buyer’s agent a commission of 3.0%100k + 1.5%balance* or $6,000. As you can see, developers prefer to generate sales directly from the showroom as they don’t have to pay out a commission. Most developers count on approximately 70% of their sales being directly through the showroom as it is their direct benefit. Take a look at my Pre-Sale Cash Back Offer!